by tapissiear | Jun 27, 2016 | Digital PR
Your PR agency will always try to convey the exact message you wish to express to media and the market, but there are times when your appointed communications team will try to steer you away from certain ways of describing your company or your products. There are a... by tapissiear | Jun 27, 2016 | Social Media
Paid media, as part of an integrated PESO campaign is an accepted and expected part of your marketing strategy. So much so that those companies who hold back are potentially missing out on great opportunities. Online paid media is often avoided by those who lack... 
by tapissiear | Jun 27, 2016 | Digital PR, Social Media
Smartphone use is reinvigorating email marketing and SMEs are upping the time, energy and budgets to reach markets via their inboxes. The time to start an email campaign is now. That’s the message being broadcast in the 2016 Email Marketing Insights Study. The rise of... 
by tapissiear | Jun 26, 2016 | Digital PR, Public Relations
How do you get your marketing message not only heard but relayed through publications? How do you capture the attention of busy journalists so that they publish your marketing efforts? How do you improve media relations so that your marketing strategies succeed? The... 
by tapissiear | Jun 26, 2016 | Business, Digital PR, Public Relations
How do you make your brand a breaking news story without resorting to looking like a ‘me too’ pretender, or at worst a Donald Trump Brexit-moronic disaster? In reality, the questions are actually closer to: “How do you keep your product or service current via...
