by tapissiear | Nov 25, 2019 | Agency News, Business, Digital Marketing, Digital PR, PR, Public Relations
Reputation repairs are among the most relevant and risky jobs for any PR firm. But while the potential for damage is significant, so too are the chances for turning lemons into lemonade. By focusing on what public relations boils down to – engagingly relating to the... 
by tapissiear | Nov 25, 2019 | Agency News, Business, Digital Marketing, Digital PR, PR, Public Relations, Social Media, Tech
What do you get when you combine the energies of the world’s largest e-commerce company and the world’s most popular pop star? An additional boost to what is the world’s biggest single-day spending phenomenon, organisers of Alibaba’s Singles’ Day hope. This year the... 
by tapissiear | Nov 22, 2019 | Agency News, Business, Digital Marketing, Digital PR, PR, Public Relations, Social Media, Tech
A complete AI takeover might seem far away, but it is growing rapidly to play a mainstream role in the future of business. Major global corporations have already adopted AI to strengthen their social media and consumer research. Even Thai companies have added AI to... 
by tapissiear | Nov 19, 2019 | Agency News, Business, Digital Marketing, Digital PR, PR, Public Relations, Social Media, Tech
It’s hard to ignore social media, especially when its global usership is in billions. Its presence is felt in every industry you can think of, big or small. It has arguably made a huge impact on the communication industry and public relations in particular. The... 
by tapissiear | Nov 19, 2019 | Agency News, Business, Digital Marketing, Digital PR, PR, Public Relations, Social Media, Tech
For those of your familiar with the PESO model – you must know that Paid, owned, shared and earned media are the major tools of Public Relations and business marketing. Earned media refers to any promotional material about your business that you haven’t paid...
