by tapissiear | Nov 25, 2019 | Agency News, Business, Digital Marketing, Digital PR, PR, Public Relations, Social Media, Tech
What do you get when you combine the energies of the world’s largest e-commerce company and the world’s most popular pop star? An additional boost to what is the world’s biggest single-day spending phenomenon, organisers of Alibaba’s Singles’ Day hope. This year the... 
by tapissiear | Nov 22, 2019 | Agency News, Business, Digital Marketing, Digital PR, PR, Public Relations, Social Media, Tech
A complete AI takeover might seem far away, but it is growing rapidly to play a mainstream role in the future of business. Major global corporations have already adopted AI to strengthen their social media and consumer research. Even Thai companies have added AI to... 
by tapissiear | Nov 19, 2019 | Agency News, Business, Digital Marketing, Digital PR, PR, Public Relations, Social Media, Tech
For those of your familiar with the PESO model – you must know that Paid, owned, shared and earned media are the major tools of Public Relations and business marketing. Earned media refers to any promotional material about your business that you haven’t paid... 
by tapissiear | Nov 18, 2019 | Agency News, Business, Digital Marketing, Digital PR, PR, Public Relations, Social Media, Tech
Earlier this year, Instagram started experimenting with hidden likes on its platform in Australia, Brazil, Canada, Ireland, Italy, Japan and New Zealand. As of last week, this experiment went global. So fear not if you can’t see the number of likes on a post, it just... 
by tapissiear | Nov 15, 2019 | Agency News, Business, Digital Marketing, Digital PR, PR, Public Relations, Social Media, Tech
So, we did scratch the surface of this subject on our last post. Ever since the evolution of everything in and around the digital sphere, Marketing and PR have been working along very similar lines, with parallel goals in mind but few have fully embraced what’s next....
