Strategic food and beverage PR for brands building presence in Thailand and across the region.
Vivaldi PR is a Bangkok-based consumer PR agency supporting restaurants, food and beverage brands, hospitality groups, and food products across Thailand and the wider region. We help food brands connect with the right media, influencers, and audiences through strategic communications that build appetite and drive real results.
From product launches and restaurant openings to ongoing media relations and influencer campaigns, our approach is grounded in storytelling, creativity, and a deep understanding of Thailand's food and lifestyle media landscape. Great food deserves great storytelling. We make sure your brand gets the attention it deserves.
ABOUT FOOD PR
Food and beverage is one of Thailand's most competitive and culturally rich industries – and communicating effectively within it requires both local knowledge and strategic precision.
We work with food and beverage brands to shape their narratives, grow their media presence, and engage consumers through compelling content and targeted outreach. Whether you are launching a new restaurant in Bangkok, introducing a consumer food product to the Thai market, or building long-term brand equity in the hospitality sector, our team delivers communications strategies that are creative, measurable, and aligned with your commercial goals.
We understand how food media works in Thailand – from national lifestyle publications and broadcast media to food bloggers, influencer channels, and digital platforms – and we use that knowledge to position your brand where it matters most.
Our Food PR Services
Media Relations & Press Coverage
Building editorial coverage across food, lifestyle, and consumer media.
- Press releases and media pitching
- Food and restaurant reviews
- Feature placements and brand stories
Influencer & KOL Management
Connecting food brands with the right voices to reach targeted audiences.
- Food influencer identification and outreach
- Campaign management and content coordination
- KOL partnerships and ambassador programmes
Restaurant & Brand Launch PR
Generating buzz and awareness for new food and beverage concepts entering the market.
- Pre-launch media and influencer seeding
- Launch events and media tastings
- Brand messaging and communications strategy
Content Creation & Digital PR
Creating content that tells your food brand story and drives digital engagement.
- Brand positioning and compelling copywriting
- Social media content and management
- Digital press coverage and online media placements
How We Work
Our approach is collaborative, creative, and built around your brand's commercial objectives.
We start by understanding your food brand, its target market, and the results you want to achieve. From there, we build a tailored communications strategy that combines traditional media relations, influencer marketing, event-based PR, and digital content to create sustained visibility and genuine audience engagement.
We act as an extension of your team, working closely with your marketing, operations, and leadership stakeholders to ensure every communication is on-brand, on-message, and on-time.
Who We Work With
International food and beverage brands entering the Thai market
FMCG and consumer food product brands
Hotel food and beverage operations and dining destinations
Early engagement allows for more strategic positioning and stronger results from day one.
Why Vivaldi PR
Our focus is not just on generating press coverage, it is on building lasting brand equity through strategic, consistent, and commercially driven food and beverage communications.
If your food or beverage brand is ready to elevate its public profile and reach the audiences that matter, we are ready to help.
Frequently Asked Questions About Food PR
What is a food PR agency?
A food PR agency is a specialist public relations firm that helps food and beverage brands, restaurants, hospitality businesses, and consumer food companies build their media presence, engage target audiences, and grow brand awareness. At Vivaldi PR, we provide food PR strategy, media relations, influencer management, and brand communications support to businesses across Bangkok, Thailand, and the region.
What does a food and beverage PR agency do?
A food and beverage PR agency manages the communications and public image of food-related brands and businesses. This includes securing media coverage in Top Tier food and lifestyle publications, coordinating influencer and KOL partnerships, managing product launches and restaurant openings, developing brand messaging, and creating content that drives consumer awareness and engagement. Vivaldi PR provides all of these services tailored to the Thai and regional market.
Why do food brands need PR?
In a competitive market like Thailand's food and dining sector, PR is essential for standing out in the crowd. Food PR helps brands generate editorial coverage, build credibility through trusted media and influencer voices, reach new customer audiences, and sustain long-term brand awareness. Whether you are launching a new product, opening a restaurant, or growing an existing brand, a strategic food PR approach significantly accelerates visibility and consumer trust.
How is food PR different from general PR?
While general PR covers broad communications strategy across industries, food PR is a specialised discipline that focuses specifically on food, beverage, hospitality, and dining brands. It requires specific knowledge of food media, culinary culture, dining trends, and the behaviour of food consumers, particularly in the Thai and regional context. Vivaldi PR brings both specialist food PR expertise and broad communications experience, making us well-placed to serve food and beverage brands at every stage of their growth.
